
Give your brand a new context
Present skincare, makeup, personal care and hair products through their audience, everyday use and fit with local channels.
A focused exhibition pathway for brands, equipment businesses and manufacturing partners.

Present skincare, makeup, personal care and hair products through their audience, everyday use and fit with local channels.

Discuss assortments, distribution, sample evaluation and next steps with retail, e-commerce and professional businesses.

Make formulation, equipment, packaging, customization and delivery capabilities visible through samples, demonstrations and clear materials.
A skincare brand can discuss a retail assortment. An equipment business can demonstrate professional use. Manufacturers and packaging partners can explore private-label development. Translate each capability into a buyer’s business context.
Select an item for details and preparation priorities.
Help US buyers understand who the products serve, which channels they fit and what they add to an existing assortment. Translate product-development and supply capabilities into a brand presentation buyers can experience and compare.
Show how equipment fits a working environment and who provides training, accessories and maintenance support after purchase. Give buyers complete information for practical comparisons.
Help US brands turn product ideas into a development brief, while Chinese development, manufacturing and packaging teams show how they coordinate requirements, feedback and delivery milestones.

Explain development capabilities through positioning, specifications and samples.
Demonstrate equipment value through routines, operation and support information.
Discuss customization, sampling, order conditions and development timelines.
Connect materials, structure, merchandising and brand identity.
Provide verifiable production, quality documentation and delivery information.
Explain the brand story, partnership models, training and ongoing support.
Prioritize community businesses, professional channels, retail, distribution or brand development.
Prepare an introduction, hero products, samples and equipment demonstration notes.
Choose booth and staffing needs around your product, equipment or manufacturing goals.
Arrange shipping, travel and on-site work after dates, venue and rules are confirmed.
Positioning, packaging, experience and English materials work together to help buyers assess an assortment for their own business.

Use hero products, considered packaging and English materials to turn a first impression into a product evaluation.
Explore products & participation
For exhibitors, a place to show products and development capabilities. For buyers, an opportunity to compare experiences and discuss specific supply needs.
Explore products & participationThe expo is planned for the United States. Dates, city and venue are not yet confirmed and will be announced on the About and Travel pages.
You can prepare exhibitor interest details. Booth reservations, contracts, fees and inclusions will follow the final published information. The website currently accepts no payments.
The six planned sectors cover skincare, makeup, professional beauty, haircare, supply chain and beauty technology. Final eligibility and presentation rules will be published.
Show what your business can offer. Discover what your next partner needs.